CASE STUDIES

Wrigley Field

The Chicago Cubs organization is a longtime South Water Signs client, so when the rebirth of Wrigley Field began, we got the call for much of the sign work. We have completed a wide variety of challenging projects for the renovation, most occurring during the off-season with unpredictable, often bad weather; all on short, precise timeframes.

We worked within a phased master plan, with phase 1 including signs above the video screens in the outfield, a new entranceway and restaurant signs, and phase 2 supporting construction of all-new clubhouse and locker room facilities.

Another key element: This is a historic landmark. In many cases the work we did was approached as a restoration rather than a renovation or replacement. That meant meticulous documentation of each step, working with decades-old existing sign structures under the supervision of the U.S. Department of the Interior.

Take the icon red marquee sign for instance. We took it down, disassembled and restored it, using proven methods for historical signs to repaint the surfaces and replace all neon without changing the original lettering. The result is stunning. True to tradition but so bright and new that we know every fan will say, “Holy Cow!” when they approach the park.

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